{"id":3100,"date":"2022-06-01T12:57:58","date_gmt":"2022-06-01T12:57:58","guid":{"rendered":"https:\/\/www.chatterresearch.com\/?p=3100"},"modified":"2022-10-04T18:47:24","modified_gmt":"2022-10-04T22:47:24","slug":"s1e6-tom-wintering-6-pitfalls-of-cx-management-pt-1","status":"publish","type":"post","link":"https:\/\/www.chatterresearch.com\/s1e6-tom-wintering-6-pitfalls-of-cx-management-pt-1\/","title":{"rendered":"S1E6 \u2022 Tom Wintering \u2022 6 Pitfalls of CX management, Pt. 1"},"content":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column]<div class=\"sc_container vc_row wpb_row section vc_row-fluid grid_section\" style=\"background:linear-gradient(90deg, #65F5E4 0%, #5B8AFE 100%)\"><div class=\"sc_inner section_inner clearfix dskH300 mobH150\" style=\"background-image:url(https:\/\/www.chatterresearch.com\/wp-content\/uploads\/2022\/06\/6747_CbS_Action-This-Podcast_Episode-Page-Header_Episode-6_1236x600_V01.webp)\"><div class=\"sc_section_inner_margin\"><div class=\"sc_section_inner_margin section_inner_margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-xs-5 dskH300 mobH150\"><div class=\"t_col dskH300 mobH150\"><div class=\"tc_col title title_size_large\"><h1 class=\"sc_title\"><\/h1><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-xs-7 dskH300 mobH150\"><\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1649272713737{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1664923641512{margin-bottom: 70px !important;padding-top: 10% !important;}&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><span style=\"color: #0f1629; font-size: 55px; font-weight: bold;\">S1E4 \u2022 6 Pitfalls of CX management, Pt. 1<\/span><\/h1>\n<h4 style=\"text-align: center; padding-top: 50px;\">Tom Wintering, McKinsey &amp; Company<\/h4>\n<p>[\/vc_column_text][vc_raw_html css=&#8221;.vc_custom_1652896649413{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;]JTNDaWZyYW1lJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZvbW55LmZtJTJGc2hvd3MlMkZhY3Rpb24tdGhpcyUyRnMxZTYtdG9tLXdpbnRlcmluZy02LXBpdGZhbGxzLW9mLWN4LW1hbmFnZW1lbnQtcHQlMkZlbWJlZCUyMiUyMGFsbG93JTNEJTIyYXV0b3BsYXklM0IlMjBjbGlwYm9hcmQtd3JpdGUlMjIlMjB3aWR0aCUzRCUyMjEwMCUyNSUyMiUyMGhlaWdodCUzRCUyMjE4MCUyMiUyMGZyYW1lYm9yZGVyJTNEJTIyMCUyMiUyMHRpdGxlJTNEJTIyUzFFNiUyMCVFMiU4MCVBMiUyMFRvbSUyMFdpbnRlcmluZyUyMCVFMiU4MCVBMiUyMDYlMjBQaXRmYWxscyUyMG9mJTIwQ1glMjBtYW5hZ2VtZW50JTJDJTIwUHQuJTIwMSUyMiUzRSUzQyUyRmlmcmFtZSUzRQ==[\/vc_raw_html][vc_column_text css=&#8221;.vc_custom_1653593897352{padding-top: 50px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h2>Episode overview<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1653593931729{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;]<span class=\"TextRun SCXW19092344 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW19092344 BCX0\">Even the most seasoned experience professionals can fall victim to common CX pitfalls. We sat down with Tom Wintering, a leader in McKinsey\u2019s global CX practice, to explore high-impact solutions to some of the most pervasive issues in this space \u2013 and how brands can determine whether they\u2019re committing a faux-pas.<\/span><\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1653593943665{padding-top: 50px !important;padding-bottom: 20px !important;}&#8221;]<\/p>\n<h2>Guest bio<\/h2>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1653593959230{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221;]<span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">Tom Wintering is a leader in McKinsey\u2019s global CX practice, <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">focusing<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\"> primarily on organization-wide CX, <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">d<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">esign, and <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">c<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">ustomer <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">s<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">uccess capability-building programs. As a <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">d<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">esign <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">t<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">hinking expert, Tom is passionate about inspiring employees (heck, everyone on <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">E<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">arth!) at every level to embrace a more empathic, human-centered approach to their day-to-day work. Tom also spent several years as a product <\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">m<\/span><\/span><span class=\"TextRun SCXW125312736 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125312736 BCX0\">anager at Amazon, building new businesses for the Kindle Education organization.<\/span><\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1649272713737{padding-right: 10% !important;padding-left: 10% !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1664923641512{margin-bottom: 70px !important;padding-top: 10% !important;}&#8221;] S1E4 \u2022 6 Pitfalls of CX management, Pt. 1 Tom Wintering, McKinsey &amp; Company [\/vc_column_text][vc_raw_html css=&#8221;.vc_custom_1652896649413{padding-top: 50px !important;padding-bottom: 50px&#8230;<\/p>\n","protected":false},"author":14,"featured_media":3188,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-3100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"_links":{"self":[{"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/posts\/3100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/comments?post=3100"}],"version-history":[{"count":6,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/posts\/3100\/revisions"}],"predecessor-version":[{"id":5080,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/posts\/3100\/revisions\/5080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/media\/3188"}],"wp:attachment":[{"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/media?parent=3100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/categories?post=3100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.chatterresearch.com\/wp-json\/wp\/v2\/tags?post=3100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}